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HEWLETT PACKARD NEW DAVIS CUP SPONSOR
The ITF announced today that HP, the world’s largest technology company, has become an international sponsor of its premier team... -
THERE ARE ONLY TWO WAYNE ROONEY’S!
Wayne Rooney has taken on an unlikely opponent in a new television ad campaign for Coca-Cola’s isotonic sports drink Powerade... -
MAN UTD TAKEOVER IMMINENT?
It is reported that city financiers from from Manchester are in secret talks over a potential takeover bid of the worlds... -
SPORTS & ALCOHOL SPONSORSHIP REPORT WELCOMED
The alcohol and advertising industries have welcomed a study that claims that a ban on alcohol sponsorship would not curb... -
GATORADE END WOODS’ SPONSORSHIP
Tiger Woods has been dropped by another sponsor after energy drink company Gatorade confirmed they had ended their relationship with...